August 10th, 2026

Deliver Real-Time Personalization in Every Message Using Content Fetch

Send every message with the latest customer and business data, without waiting for profile syncs or rebuilding campaigns. Content Fetch retrieves live information from your systems at the exact moment a campaign is sent, so every customer sees the most accurate price, inventory, balance, or status available.

Whether you are displaying a customer's reward points, the latest product availability, a flight update, or a location-specific offer, every message reflects what's true right now.

Why does it matter?

  • Deliver real-time personalized content at the exact moment of send.

  • Eliminate stale prices, inventory, balances, and other outdated information.

  • Reuse live data across campaigns using simple personalization variables.

  • Build richer use cases such as loyalty balances, stock availability, weather-based offers, and travel updates.

  • Keep every campaign reliable with automatic fallback values if your API is unavailable.



To get started: Configure your API in Settings > Integration > Content Fetch, then use Content Fetch variables in your campaigns just like any other personalization field.

Read the complete documentation below: