You want to send a Festive offer — 20% off for Gold members, free shipping for everyone else, in the user's preferred language, addressed by name. Today, that's four campaigns, four segments, four approvals.

With Liquid Tags, it's one template. Netcore renders the right version for every user at send time — automatically.

What's New

• Personalisation tags: Pull any user attribute — name, city, loyalty tier, lifetime spend — directly into your message. Every recipient sees their own version.

• Conditional messaging: Show different content to different users inside one campaign. Gold members see their points balance and an exclusive offer. Everyone else gets a different nudge.

• Fallbacks: When an attribute is missing, the message gracefully substitutes a default value you define. No blank names. No broken copy.

• Abort control: If a message can't go out without critical data — like a policy number — skip that user entirely and log the reason for review.

Note: Liquid Tags is available for App Push Notifications (APN) and WhatsApp in newly created campaigns and journeys. Email, SMS, and other channels are coming soon. To activate, contact your CSM or reach out to [email protected]. Existing campaigns are unaffected.

Refer to the Liquid Tags documentation to get started.