January 20th, 2020

Release of Ruled based website personalization

We would like to proudly announce the release of Rule based website personalization in Smartech.

Rule based web personalization allows a marketeer to edit and modify various aspects of their websites like text, images, banners, CTAs, background for different segments of website visitors.

Some examples of web personalization are:

  • A person visiting website in Delhi will see a banner with Delhi specific offers.
  • A new visitor will see text and images containing offers related to signups, while a repeat visitor will see offers on loyalty points.

All of this can be done without any coding efforts by using our proprietary Visual Website Editor.

This feature can be used on any website and can be used by any industry including E - Commerce, Travel, BFSI, OTT etc.

Do reach out to us in-case of any queries at [email protected]

You can check out the documentation and some examples here