We are thrilled to announce multiple enhancements in Google RCS offerings in CE.
Key Features where RCS Clicks are now supported:
- Journey Trigger Event: RCS Clicked can now initiate journey triggers.
- "Has Done Event" Node:
- Track and use RCS Clicked event within the "Has Done Event" node. The Has Done Event node checks if a user has completed an action before moving forward.
- "Wait for Event" Node:
- Integrate RCS Clicked into the "Wait for Event" node to create dynamic delays based on user interactions.
- Webhook Node in Journeys: Easily connect external systems to your customer journeys with the Webhook Node.
- Segmentation:
- Enhanced segmentation with RCS Clicked & Delivered metrics for more targeted audience segmentation.
- Journey reporting: Clicks and performance can be analyzed from journey dashboard and with summary, detailed and node-wise reports.
What's next in RCS?- Template Selection Dropdown: Easily select RCS templates within journey nodes using a new dropdown menu.
- Template Preview with Personalization: Preview templates with personalized content directly within the node for improved accuracy and efficiency.
Documentation