📣 Alpha Release: Unified Content Editor (UCE 2) for WhatsApp

We’re excited to announce the Alpha Release of Unified Content Editor (UCE 2) for WhatsApp, now available on a request-only basis. This release invites a select group of early adopters to explore powerful new capabilities in message creation, personalization, and performance tracking.

✨ What’s New

• Improved Editing Experience

  Create dynamic, personalized content with enhanced flexibility and control.

• Personalization

  Customize messages based on user behavior to drive deeper engagement.

• Ready-to-use Templates

  Deploy campaigns faster using a library of pre-built templates designed for WhatsApp journeys.

• Enhanced Media Support

  Add rich media to your messages, including images, MP4 videos, and personalized media URLs, Documents etc.

• Link Tracking

  Gain visibility into campaign performance with full support for click tracking and analytics

📄 Documentation & Migration

• UCE 2 WhatsApp Documentation

  For implementation details and best practices, access the full documentation.

• Migration Considerations

  If you’re moving from the legacy template system, refer to the Migration Considerations Sheet for key nuances and guidance.

🧭 What’s Next

This is an Alpha Release, and access will be granted based on request. We will prioritize participation based on use case relevance, implementation readiness, and expected impact.
Reach out to your account Manager or helpdesk for the same.